My Forest Bija Diabacheck Tumbler

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₹ 900
Description

A tumbler sourced from 100% organic medicinal forest wood of the Pterocarpus marsupium tree, locally known as the Bija / Biwla / Vijaysar tree, to counter diabetes and control sugar and cholesterol in a completely natural way.
Why Bija for diabetes?
The bark and wood of Bija help rejuvenate Beta cells of the pancreas, thereby enhancing insulin production. It has been a proven Ayurvedic medicine to counter and cure diabetes.
The heartwood is used as an astringent and in the treatment of inflammation and diabetes, for which it has been shown to be effective due to its high pterostilbene content. Consumption of the herb helps lower the lipid and glucose levels of the body. This herb exhibits strong antihyperlipidemic properties and helps in reducing total cholesterol, LDL, VLDL and serum triglyceride levels in the human body
The story behind your Bija Diabacheck Tumbler:
The tumbler you hold in your hand is the ultimate sacrifice of one Bija tree whose valiant act saved countless others around it from being subjected to mindless logging.

In the global biodiversity hotspot of Northern Western Ghats, whilst on its mission to get as much forest land under conservation as possible, the Pune NGO Applied Environmental Research Foundation (AERF) chanced upon a group of Bija trees with their fate almost sealed to the monetary lure of a logging contractor’s offer. After a lot of dialogue and debate with the land owner, a compromise was reached whereby only a single Bija tree would be sacrificed and part of the proceeds from natural products sourced from that tree would be channelled back into protection and nurturing of the remaining Bija trees on the land for many years to come.
Thus, each time you use this Bija Diabacheck tumbler, take peace in the fact that your purchase has given legitimacy to the sacrifice of the Bija tree that helped conserve an ecological haven that is the Northern Western Ghats.

((Please note that all profits generated through the sale of this product will be directed back to our various forest conservation initiatives. Visit www.aerfindia.org for more details)