{"id":16501,"date":"2020-12-30T21:17:43","date_gmt":"2020-12-30T15:47:43","guid":{"rendered":"https:\/\/www.instamojo.com\/blog\/?p=16501"},"modified":"2023-05-30T13:38:22","modified_gmt":"2023-05-30T08:08:22","slug":"business-lessons-from-covid-for-every-entrepreneur","status":"publish","type":"post","link":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/","title":{"rendered":"5 Business lessons from COVID for every entrepreneur"},"content":{"rendered":"<p class=\"p3\">It has been a year! Since March 2020, the world went into lockdown and businesses shut down shops and pulled on face masks. After almost 10 months, here are a few business lessons from COVID that every entrepreneur needs to keep in mind for 2021.<\/p>\n<p class=\"p3\">Because the pandemic is not over just yet.<\/p>\n<h2 class=\"p3\"><strong>5 business lessons from COVID for every entrepreneur<\/strong><\/h2>\n<p class=\"p3\">COVID changed buyer behaviour, business plans, growth and marketing goals, and pushed entrepreneurs to think completely digital.<\/p>\n<p class=\"p3\">It was a wake-up call, of sorts. So, what can entrepreneurs take away from the pandemic?<\/p>\n<h3 class=\"p3\"><strong>#1 E-commerce is the future &#8211; COVID or no COVID<\/strong><\/h3>\n<p class=\"p3\">According to a report by IBEF, Indian e-commerce is set to grow to USD 200 billion by 2026. Small businesses that had to shut shop during lockdown looked for alternatives online. This led to a surge in e-commerce registrations.<\/p>\n<blockquote>\n<p class=\"p3\">\u201cSelling online is not just about e-commerce. An online presence also influences buyer decisions.\u201d &#8211; Sharleen D\u2019sOuza, Bloomberg quint<\/p>\n<\/blockquote>\n<h5 class=\"p3\">Here are 3 e-commerce business lessons from COVID<\/h5>\n<p class=\"p3\">a) <strong>Start small &#8211; choose a social media channel &#8211; it is FREE<\/strong>! Selling on social media does not require followers, just strategy. If you need a little inspiration to get started, download our free ebook on selling on social media.<\/p>\n<p><a href=\"https:\/\/www.instamojo.com\/instamojoebooks\/ebook-the-essential-guide-to-selling-on-soci\/?ref=store\" rel=\"attachment wp-att-13735\"><img loading=\"lazy\" class=\"aligncenter wp-image-13735 size-full\" src=\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/05\/Ebook-on-Social-media-marketing-instamojo-2020.png\" alt=\"Ebook on Social media marketing instamojo 2020\" width=\"800\" height=\"500\" srcset=\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/05\/Ebook-on-Social-media-marketing-instamojo-2020.png 800w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/05\/Ebook-on-Social-media-marketing-instamojo-2020-300x188.png 300w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/05\/Ebook-on-Social-media-marketing-instamojo-2020-768x480.png 768w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/05\/Ebook-on-Social-media-marketing-instamojo-2020-380x238.png 380w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p class=\"p3\">b) <strong>Do not spend big bucks on a website<\/strong>. Set up an online store that guides you every step of the way. For example &#8211; we offer <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.instamojo.com\/blog\/instamojo-product-guide\/\" target=\"_blank\" rel=\"noopener\">tutorials, guides, and support articles<\/a><\/span> for any business looking to create a premium online store. No coding, no designer assistance needed. If you are starting an online business from scratch, an online store with a reliable <a href=\"https:\/\/www.instamojo.com\/payment-gateway\/?utm_source=imblog&amp;utm_medium=interlink&amp;utm_campaign=payment_gateway\" target=\"_blank\" rel=\"noopener\">payment gateway in India<\/a> is a good place to start.<\/p>\n<div class=\"cs-embed cs-embed-responsive\"><iframe loading=\"lazy\" title=\"How to connect social media to Instamojo online store || Connect with customers on social media\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/7NXtyOGrtgE?start=13&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<p class=\"p3\">c) <strong>Over 79% of your buyer&#8217;s shop from a smartphone<\/strong>. Therefore, opt for an e-commerce interface that comes with an app. For example &#8211; if you sell on our online store, you can track payments, orders, and shipping from the <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.instamojo.com\/ecommerce-mobile-app\/?utm_source=imblog&amp;utm_medium=interlink&amp;utm_campaign=mobile_app\" target=\"_blank\" rel=\"noopener\">Instamojo eCommerce android app<\/a><\/span>, on the go!<\/p>\n<h3 class=\"p3\"><strong>#2 &#8211; You can run your business from home<\/strong><\/h3>\n<p class=\"p3\">If you ever worried about spending money on an office rental space, COVID proved that you do not need to run a business out of one. If your business employs other people, make sure communication channels are transparent. Thankfully, many tech giants stepped up to provide online tools to automate tasks and hold meetings.<\/p>\n<blockquote>\n<p style=\"text-align: left;\">Related Read: <a href=\"https:\/\/www.instamojo.com\/blog\/top-saas-tools-small-businesses-india\/\" target=\"_blank\" rel=\"noopener\">The ultimate small business toolkit for a pandemic\u00a0<\/a><\/p>\n<\/blockquote>\n<p class=\"p3\">For example &#8211; Ever since lockdown commenced, <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.instamojo.com\/blog\/zoom-vs-google-meets-which-one-should-your-business-use-3-new-tools-for-online-events\/?utm_source=imblog&amp;utm_medium=interlink&amp;utm_campaign=zoom_google\" target=\"_blank\" rel=\"noopener\">Zoom Vs Google Meets<\/a><\/span> have seen a 70% hike in usage from individuals and businesses alike. Team managers have kept track of daily and weekly tasks using Trello and Slack. Accounting companies like Profitbooks made inventory management easier for businesses. You can file GST in ClearTax or MastersIndia\u2019s website. You can collect <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.instamojo.com\/blog\/collect-leads-instamojos-leads-manager-app\/\" target=\"_blank\" rel=\"noopener\">customer leads<\/a><\/span>, online payments using Instamojo, allowing entrepreneurs to run an entire company from home.<\/p>\n<h3 class=\"p3\"><strong>#3 &#8211; It\u2019s always a good time to grow your business<\/strong><\/h3>\n<p class=\"p3\">COVID might have stalled business operations, but not growth prospects. Several small businesses switching online was step 1 to growth in 2020. Next, was upskilling!<\/p>\n<p class=\"p3\">Entrepreneurs need to stay ahead of the game without compromising on daily business goals. How do you do that? Pick up an online course. While schools took to online classrooms, entrepreneurs switched to learn something new too.<\/p>\n<p>For example &#8211; A business lesson from COVID every entrepreneur can agree upon is &#8211; no business plan is final. The pandemic forced several businesses to &#8216;pivot&#8217; and erase the whiteboard. For small businesses that are not familiar with how to do so, our new <a href=\"https:\/\/www.mojoversity.com\/?utm_source=imblog&amp;utm_medium=interlink&amp;utm_campaign=mojoversity\" target=\"_blank\" rel=\"noopener\">online course on mojoVersity<\/a> specifically addresses this issue. Take a look and sign up for FREE entrepreneurial courses on mojoVersity &#8211; exclusively made for the MSME entrepreneur.<\/p>\n<h3 class=\"p3\"><strong>#4 &#8211; Keep things liquid<\/strong><\/h3>\n<p class=\"p3\">This is not the end of the COVID wave. A lot of small businesses did not come prepared for the onslaught of a lockdown. The main reason was not the lack of orders or customers &#8211; it was poor <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.instamojo.com\/blog\/manage-cash-flow-small-business\/\" target=\"_blank\" rel=\"noopener\">cash flow management<\/a>.<\/span> Orders went unpaid and layoffs were aplenty.<\/p>\n<p class=\"p3\">Therefore, keep cash in hand. Separate your personal and business finances and do not upscale on plant and machinery. Reduce capital expenditure. Pay taxes on time and keep a good credit score to avail Government schemes and incentives. Do not apply for large loans at huge interest when the future is uncertain.<\/p>\n<p><a href=\"https:\/\/www.instamojo.com\/instamojoebooks\/ebook-how-to-be-cash-flow-positive-a-working\/?ref=store\" rel=\"attachment wp-att-11591\"><img loading=\"lazy\" class=\"size-large wp-image-11591 aligncenter\" src=\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-1024x576.png\" alt=\"ebook banner cash flow management\" width=\"1024\" height=\"576\" srcset=\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-1024x576.png 1024w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-300x169.png 300w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-768x432.png 768w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-380x214.png 380w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-800x450.png 800w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2-1160x653.png 1160w, https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2019\/10\/ebook_banner2.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<h3 class=\"p3\"><strong>#5 &#8211; Pay attention to tier 2 and tier 3 buyers<\/strong><\/h3>\n<p>E-commerce sales spiked by 59% during the festive season &#8211; and guess where most of the orders came from? Tier-II and Tier III towns! After India&#8217;s workforce moved back to hometowns and remote work became the norm, online shopping from these parts of the country began to rise.<\/p>\n<h3 class=\"p3\"><strong>Bonus &#8211; Check Government services during an emergency<\/strong><\/h3>\n<p class=\"p3\">The Government of India introduced a bunch of emergency credit schemes and loans to help businesses stay afloat during the pandemic. Here are a few business lessons entrepreneurs could keep in mind when it comes to the Government &#8211;<\/p>\n<h5 class=\"p3\"><strong>\u00a0Consider selling on the Government e-marketplace<\/strong><\/h5>\n<p class=\"p3\">The \u2018amazon of the Government\u2019 signed a Memorandum of Understanding (MoU) with Union Bank of India to facilitate a cashless, paperless and transparent payment system for an array of services from October 2019. Since COVID, <a href=\"https:\/\/www.instamojo.com\/blog\/sell-on-the-government-e-marketplace-right-now\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff;\">GeM sought after businesses and suppliers making medical equipment, furniture and other necessary items.<\/span><\/a><\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">In order to facilitate procurement &amp; transportation of medical and other essential supplies for <a href=\"https:\/\/twitter.com\/hashtag\/COVID19?src=hash&amp;ref_src=twsrc%5Etfw\">#COVID19<\/a> operations, Dept. of Expenditure has issued guidelines for relaxations for <a href=\"https:\/\/twitter.com\/Pharmadept?ref_src=twsrc%5Etfw\">@Pharmadept<\/a>, <a href=\"https:\/\/twitter.com\/MoHFW_INDIA?ref_src=twsrc%5Etfw\">@MoHFW_INDIA<\/a>, <a href=\"https:\/\/twitter.com\/TexMinIndia?ref_src=twsrc%5Etfw\">@TexMinIndia<\/a>, Dept of Consumer Affairs, and <a href=\"https:\/\/twitter.com\/MoCA_GoI?ref_src=twsrc%5Etfw\">@MoCA_GoI<\/a>. <a href=\"https:\/\/twitter.com\/hashtag\/IndiaFightsCorona?src=hash&amp;ref_src=twsrc%5Etfw\">#IndiaFightsCorona<\/a> <a href=\"https:\/\/t.co\/gUvTqfYAys\">pic.twitter.com\/gUvTqfYAys<\/a><\/p>\n<p>\u2014 NSitharamanOffice (@nsitharamanoffc) <a href=\"https:\/\/twitter.com\/nsitharamanoffc\/status\/1244612776288374785?ref_src=twsrc%5Etfw\">March 30, 2020<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<h5 class=\"p3\"><strong>Check for Government-approved delivery services.<\/strong><\/h5>\n<p class=\"p3\">Small businesses suffered when lockdown began as a lot of products got stuck in delivery. Warehouses piled up, leading to a shutdown in operations. <a href=\"https:\/\/www.instamojo.com\/blog\/how-an-it-employee-turned-entrepreneur-set-up-a-marketplace-for-used-books\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff;\">Thilak Desingh<\/span>,<\/a> an entrepreneur selling used books, turned to India Post to handle his lockdown orders &#8211; and it worked!<\/p>\n<p class=\"p3\">2020 has been a roller coaster ride for businesses. For every entrepreneur, eCommerce is the new normal. Switch to digital marketing, online sales tracking, accounting and automation.<\/p>\n<p>We wish you a super successful 2021!<\/p>\n<hr \/>\n<p style=\"text-align: center;\"><a class=\"mb-button mb-style-flat mb-size-default mb-corners-default mb-text-style-default \" style=\"background-color: #4e4e91;\" href=\"https:\/\/www.instamojo.com\/?utm_source=imblog&amp;utm_medium=interlink&amp;utm_campaign=homepage\" target=\"_blank\" rel=\"noopener\">Start an online store with Instamojo<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"It has been a year! Since March 2020, the world went into lockdown and businesses shut down shops&hellip;\n","protected":false},"author":6,"featured_media":16503,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[398],"tags":[4248,4247,3089,3148,3366,3363,3147,3373],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Business Lessons From COVID for Every Entrepreneur 2020<\/title>\n<meta name=\"description\" content=\"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Business Lessons From COVID for Every Entrepreneur 2020\" \/>\n<meta property=\"og:description\" content=\"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Instamojo\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Instamojo\" \/>\n<meta property=\"article:author\" content=\"facebook.com\/instamojo\" \/>\n<meta property=\"article:published_time\" content=\"2020-12-30T15:47:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-30T08:08:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:creator\" content=\"@instamojo\" \/>\n<meta name=\"twitter:site\" content=\"@instamojo\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Instamojo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/#organization\",\"name\":\"Instamojo\",\"url\":\"https:\/\/www.instamojo.com\/blog\/\",\"sameAs\":[\"https:\/\/www.facebook.com\/Instamojo\",\"https:\/\/www.instagram.com\/instamojo_india\/\",\"https:\/\/www.linkedin.com\/company\/instamojo\/\",\"https:\/\/www.youtube.com\/user\/instamojo\",\"https:\/\/in.pinterest.com\/instamojo\/\",\"https:\/\/twitter.com\/instamojo\"],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/10\/Instamojo-logo.png\",\"contentUrl\":\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/10\/Instamojo-logo.png\",\"width\":400,\"height\":92,\"caption\":\"Instamojo\"},\"image\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/#website\",\"url\":\"https:\/\/www.instamojo.com\/blog\/\",\"name\":\"Blog Instamojo\",\"description\":\"eCommerce business growth blog\",\"publisher\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.instamojo.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg\",\"contentUrl\":\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg\",\"width\":800,\"height\":500,\"caption\":\"business lessons from covid\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage\",\"url\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/\",\"name\":\"5 Business Lessons From COVID for Every Entrepreneur 2020\",\"isPartOf\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage\"},\"datePublished\":\"2020-12-30T15:47:43+00:00\",\"dateModified\":\"2023-05-30T08:08:22+00:00\",\"description\":\"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.instamojo.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 Business lessons from COVID for every entrepreneur\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/#\/schema\/person\/42d2fa4635c87aa3a0e3665835f155a0\"},\"headline\":\"5 Business lessons from COVID for every entrepreneur\",\"datePublished\":\"2020-12-30T15:47:43+00:00\",\"dateModified\":\"2023-05-30T08:08:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage\"},\"wordCount\":1021,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg\",\"keywords\":[\"business lessons\",\"business lessons from covid\",\"businesses hit by covid-19\",\"COVID 19 news updates India\",\"Credit history during COVID\",\"Government measures to help MSMEs during COVID\",\"how to help small business during COVID 19\",\"how to setup a business online during covid\"],\"articleSection\":[\"Business Advice\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/#\/schema\/person\/42d2fa4635c87aa3a0e3665835f155a0\",\"name\":\"Instamojo\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.instamojo.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1ca6da28cc8b22fb742c790c96543ab9?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1ca6da28cc8b22fb742c790c96543ab9?s=96&r=g\",\"caption\":\"Instamojo\"},\"description\":\"India's simplest D2C tech platform. Host your online store, create landing pages, or share payment links. Sign up for free.\",\"sameAs\":[\"http:\/\/instamojo.com\",\"facebook.com\/instamojo\",\"https:\/\/twitter.com\/instamojo\"],\"url\":\"https:\/\/www.instamojo.com\/blog\/author\/instamojo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 Business Lessons From COVID for Every Entrepreneur 2020","description":"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/","og_locale":"en_US","og_type":"article","og_title":"5 Business Lessons From COVID for Every Entrepreneur 2020","og_description":"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.","og_url":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/","og_site_name":"Blog Instamojo","article_publisher":"https:\/\/www.facebook.com\/Instamojo","article_author":"facebook.com\/instamojo","article_published_time":"2020-12-30T15:47:43+00:00","article_modified_time":"2023-05-30T08:08:22+00:00","og_image":[{"width":800,"height":500,"url":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg","type":"image\/jpeg"}],"twitter_card":"summary","twitter_creator":"@instamojo","twitter_site":"@instamojo","twitter_misc":{"Written by":"Instamojo","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.instamojo.com\/blog\/#organization","name":"Instamojo","url":"https:\/\/www.instamojo.com\/blog\/","sameAs":["https:\/\/www.facebook.com\/Instamojo","https:\/\/www.instagram.com\/instamojo_india\/","https:\/\/www.linkedin.com\/company\/instamojo\/","https:\/\/www.youtube.com\/user\/instamojo","https:\/\/in.pinterest.com\/instamojo\/","https:\/\/twitter.com\/instamojo"],"logo":{"@type":"ImageObject","@id":"https:\/\/www.instamojo.com\/blog\/#logo","inLanguage":"en-US","url":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/10\/Instamojo-logo.png","contentUrl":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/10\/Instamojo-logo.png","width":400,"height":92,"caption":"Instamojo"},"image":{"@id":"https:\/\/www.instamojo.com\/blog\/#logo"}},{"@type":"WebSite","@id":"https:\/\/www.instamojo.com\/blog\/#website","url":"https:\/\/www.instamojo.com\/blog\/","name":"Blog Instamojo","description":"eCommerce business growth blog","publisher":{"@id":"https:\/\/www.instamojo.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.instamojo.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage","inLanguage":"en-US","url":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg","contentUrl":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg","width":800,"height":500,"caption":"business lessons from covid"},{"@type":"WebPage","@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage","url":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/","name":"5 Business Lessons From COVID for Every Entrepreneur 2020","isPartOf":{"@id":"https:\/\/www.instamojo.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage"},"datePublished":"2020-12-30T15:47:43+00:00","dateModified":"2023-05-30T08:08:22+00:00","description":"Indian small businesses survived a pandemic - and how! Here are top 5 business lessons from COVID that we need to keep in mind for 2021.","breadcrumb":{"@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.instamojo.com\/blog\/"},{"@type":"ListItem","position":2,"name":"5 Business lessons from COVID for every entrepreneur"}]},{"@type":"Article","@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#article","isPartOf":{"@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage"},"author":{"@id":"https:\/\/www.instamojo.com\/blog\/#\/schema\/person\/42d2fa4635c87aa3a0e3665835f155a0"},"headline":"5 Business lessons from COVID for every entrepreneur","datePublished":"2020-12-30T15:47:43+00:00","dateModified":"2023-05-30T08:08:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#webpage"},"wordCount":1021,"commentCount":0,"publisher":{"@id":"https:\/\/www.instamojo.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#primaryimage"},"thumbnailUrl":"https:\/\/www.instamojo.com\/blog\/wp-content\/uploads\/2020\/12\/lessons-businesses-learnt-this-pandemic.jpg","keywords":["business lessons","business lessons from covid","businesses hit by covid-19","COVID 19 news updates India","Credit history during COVID","Government measures to help MSMEs during COVID","how to help small business during COVID 19","how to setup a business online during covid"],"articleSection":["Business Advice"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.instamojo.com\/blog\/business-lessons-from-covid-for-every-entrepreneur\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.instamojo.com\/blog\/#\/schema\/person\/42d2fa4635c87aa3a0e3665835f155a0","name":"Instamojo","image":{"@type":"ImageObject","@id":"https:\/\/www.instamojo.com\/blog\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/1ca6da28cc8b22fb742c790c96543ab9?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1ca6da28cc8b22fb742c790c96543ab9?s=96&r=g","caption":"Instamojo"},"description":"India's simplest D2C tech platform. Host your online store, create landing pages, or share payment links. Sign up for free.","sameAs":["http:\/\/instamojo.com","facebook.com\/instamojo","https:\/\/twitter.com\/instamojo"],"url":"https:\/\/www.instamojo.com\/blog\/author\/instamojo\/"}]}},"_links":{"self":[{"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/posts\/16501"}],"collection":[{"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/comments?post=16501"}],"version-history":[{"count":12,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/posts\/16501\/revisions"}],"predecessor-version":[{"id":25796,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/posts\/16501\/revisions\/25796"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/media\/16503"}],"wp:attachment":[{"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/media?parent=16501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/categories?post=16501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.instamojo.com\/blog\/wp-json\/wp\/v2\/tags?post=16501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}