{"id":16612,"date":"2021-01-14T02:17:58","date_gmt":"2021-01-13T20:47:58","guid":{"rendered":"https:\/\/www.instamojo.com\/blog\/?p=16612"},"modified":"2023-06-12T15:37:15","modified_gmt":"2023-06-12T10:07:15","slug":"unconventional-social-media-platforms-for-small-businesses-to-sell-on","status":"publish","type":"post","link":"https:\/\/www.instamojo.com\/blog\/unconventional-social-media-platforms-for-small-businesses-to-sell-on\/","title":{"rendered":"5 Unconventional social media platforms for small businesses to sell on"},"content":{"rendered":"

Are you worried your business could get lost in the sea of popular social media apps? Ditch the old-school way of marketing and selling online with these unconventional social media platforms, and save your business!\u00a0\u00a0<\/span><\/p>\n

Selling on social media is tricky; there is a lot happening across various platforms which makes it difficult for businesses to boost sales.
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\n<\/span>2023 witnessed a massive rise in businesses trying to sell online. While many businesses opened their own <\/span>online store<\/span>, thousands of businesses took to social media to publicise their products and increase their sales. According to various surveys, the most used social media platforms for small businesses are: <\/span>
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\n<\/span>\"unconventional<\/a><\/p>\n

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Competition is high, but there is also a rise of new, interactive, and engaging social media platforms which businesses can explore to get more online orders! <\/span><\/p>\n

Now that you know the most popular social media platforms out there – let’s find out their lesser-known counterparts ideal for online selling.<\/span><\/p>\n

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  1. Pinterest: For aesthetic products<\/a><\/li>\n
  2. SlideShare: To sell digital content<\/a><\/li>\n
  3. LinkedIn: The ultimate networking platform<\/a><\/li>\n
  4. Telegram: To build business communities<\/a><\/li>\n
  5. Roposo: To sell using video content to your customers<\/a><\/li>\n<\/ol>\n

    <\/b>5 Unconventional social media platforms for small businesses to sell on<\/h3>\n

    1. Pinterest: For aesthetic products <\/b><\/h3>\n

    Pinterest is a popular social media app and an unconventional selling platform you are missing out on. If you are in the business of gifting, accessories, fashion, art supplies, or any product with a visual appeal, then this is the ideal place to showcase your products!\u00a0<\/span><\/p>\n

    How? Upload pictures and short videos of your products and link them to your online store. Pinterest allows you to arrange your pictures into collections called boards, which you can use to showcase the diverse range of your products.
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    \"how<\/a><\/p>\n

    Here’s an entire guide to help you how to sell on Pinterest\u00a0<\/span><\/a><\/h5>\n

    At Instamojo, we started our own <\/span>Pinterest channel<\/span><\/a><\/span> to provide business tips, ideas, and use cases to the community. Within a quarter, we amassed 250+ followers, 4k+ impressions, and a 7% engagement rate!<\/strong> 70% of Pinterest users are women\u2014it is, therefore, the go-to place for your business if your <\/span>target audience<\/span> is women. For example, this pin by one of our merchants received over 350,000 impressions in less than a month –\u00a0<\/span>
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