The Digital Marketing HandBook by Mohit Pawar

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Description
LEARN DIGITAL MARKETING WITHOUT OVERWHELMING YOURSELF

THE DIGITAL MARKETING HANDBOOK is a handy resource that can be used by those with background in digital marketing and also by those working in the field of marketing, sales, branding and communications.

WHAT IT OFFERS
* Curated knowledge that is instantly useful. The Digital Marketing Handbook helps readers sail through ever-growing sea of information that will ultimately help them win at the digital marketing game.
* Covers all components of digital marketing like social, email, mobile, search and other emerging technologies.
* All chapters are independent knowledge units. Readers can read any chapter, depending on their need and interest and still not miss out on anything.
* Interesting examples to explain the concepts.
* Multicoloured book to make sure that readers see the examples in colours, similar to how they see them on their screens.
* A deep dive on every topic covered, starting with evolution and usage basics and going to use cases and implementation.

More info on the book's website.