Your business is totally in your budget!

Run an online business at the cost of a chai and samosa!
Premium online store plans starting at just ₹8/day.

Best Value

Chosen by 70% Businesses



  • Unlimited products
  • Transaction fee 5% + ₹3
  • Order management
  • Shopping cart

Best Value



Everything in Lite, plus
  • Custom domain linking
  • Transaction fee 5% + ₹3
  • 20+ premium themes
  • Custom store branding

Chosen by 70% Businesses




Everything in Starter, plus
  • SEO options
  • Transaction fee 2% + ₹3
  • Email & SMS campaigns
  • Discount coupons, and more
FREE domain*
worth up to ₹1,000


Custom pricing
Need help creating and
setting up your online store?
Get 12-months support and benefits like
  • Full store set up
  • Personalised feature
  • Dedicated success
    advisor & more
* GST will be charged in addition to mentioned prices.

Best Value

Top Features

Link domain to store

A domain name is your business URL that you can add and link to your online store


Professional Themes

Choose a professional, easy-to-use look for your store from our library of themes.



No Instamojo Branding

Your store name will not have ‘myinstamojo’ in the domain name, only your business name will appear across the store.



Use Search Engine Optimization (SEO) and get your store easily discovered online. Add custom meta tags and Google webmaster tools to increase search engine visibility.


Discount codes

Offer wholesale and referral discount coupons and links for customers


Abandoned carts

Send reminder emails to customers who left items in cart but did not make a purchase


Customer tagging

Add tags to your customer profiles that will help us identify your customer type for SMS/email campaigns.



Webhooks are user-defined HTTP callbacks which help us inform you about every successful/failed transaction using a server side call.


Page scripts

Add custom, HTML, Java scripts to specific pages on your online store and integrate with third-party services.


Free domain (upto ₹1000)

Your store name will not have ‘myinstamojo’ in the domain name


Web hosting

Unlimited bandwidth and online storage

Upload unlimited number of products, files, and store email IDs and customer information


SSL certificate

Secures all card and online transactions made on your online store with web browser


PCI compliance

Instamojo is compliant with the Payment Card Industry Data Security Standard (PCI DSS)


Link domain to store

Enter existing domain name (registered web address) and it will automatically get linked to your online store



Have a professional email ID linked to your domain. Buy professional email IDs for yourself and your employees.



Transaction fee

A basic transaction fee is 2% of the amount + ₹ 3 per transaction excluding GST


5% + ₹3
5% + ₹3
2% + ₹3

Transaction fee on digital products

Digital goods transaction fee will be charged 5% + ₹3 since we host the file


10% + ₹3
10% + ₹3
5% + ₹3

Pre-integrated payment gateway

Your online store comes with a payment gateway automatically added for customers during checkout



Customer tagging

Add tags to your customer profiles that will help us identify your customer type for SMS/email campaigns.


Contact us page

Allow customers to get in touch with you via email ID or a telephone number.


Abandoned carts

Send emails to customers who left items in your cart without completing a purchase



Scheduled campaigns

Set up marketing SMS and email campaigns to go out to customers at different times and dates


Email and SMS

Send bulk SMS and emails to make product announcements, offer discounts and much more.


Free email

Schedule and send emails from dashboard to customers and engage with them



Free SMS

Schedule and send SMSes to customers mobile




Basic SEO

Use Search Engine Optimization (SEO) and get your store easily discovered online


Custom Meta Tags

Meta tags describe a page’s content in limited words and appear in the page’s source code. Add Meta tags for each category/product to improve your SEO.


Google Webmaster

Connect your online store to the Google Search Console (Webmaster Tools) directly from your dashboard



Upload store logo

Upload image of minimum size 200 x 100 px(width x height) for best fit.


Custom pages

Add additional pages to your store based on festive offers, products, and policies



Social media integration

Add social media pages like Instagram, Facebook, Twitter profile for better brand visibility


HTML & CSS level theme customisation

Deep code-level customisations for a smooth shopping experience for customers


Professional themes

Make your store look appealing and professional to customers with different themes



Banner images

Add up to 10 HD images that represent your brand, along with text



Store testimonials

Add customer reviews about your store experience, products, and service


Edit Content

Add,remove content on your store front end to see how it looks to the public


Reset Content

Remove all previous content from your store to upload new text



No. Of Products

The total number of products you can upload, depending on the stock




Add products under different categories for customers to browse easily


Automate tax calculation
GST calculations are applied automatically to products and services



A URL where our team can send you details about each customer purchase



Explains different features of product like colour, size, pattern and more


Images per product

Total number of photos (1024*1024) you can upload of products



Product attributes and options

Attributes are filters you add for each product on the category pages to help your customers explore your inventory better. Eg: Hand-crafted, leather (for shoes)


Bulk edit & Import products

Page scripts

Add custom, HTML, Java scripts to specific pages on your store


Product reviews

Add reviews for each item under the product category




Deliver your products across 26,000+ pin codes in India using mojoXpress


Shipping convenience fee

Charge your customers an additional fee for shipping every time they place an order on your online store


Bulk PIN/ZIP code rules

Collect PIN/ZIP code information such as shipping rates for multiple delivery locations from courier partners and upload them in an excel sheet. Display this on your online store at the time of checkout.



Discount codes

Allow customers to buy your products or services at discounted prices using coupons and links


Discount Links

Create a discount code unique for each product and share the link with customers


Referral discounts

Offer discounts to customers when they refer products to others. Once the referred party makes a purchase, both parties can use the discount.


Wholesale discounts

Create discount slabs based on a bulk order amount. Flat discounts – No code or link required. Offer a direct discounted price on any product or service


Flat discounts

No code or link required. Offer a direct discounted price on any product or service



Knowledge base

A free library of all Instamojo support articles for customers reference


Chat and email

Email or chat with our team from your dashboard



To call for queries, dial 18605006656 (Mon-Fri, 10AM-6PM)



Customer care preference for premium store Growth plan subscribers


Check Lite Plan
Check Starter Plan
Check Growth Plan

Unsure of which plan to choose?

Write to us at

2% + ₹3

Per Transaction excl. GST

Payment Modes Supported



Domestic Debit /Credit Cards


Pay Later





More Banks





EMI options available from select Banks

International Payment Modes

Available on Request, at 1% additional fee.

International Cards


American Express Cards


Get free online payments with
Instamojo convenience fee

Use the calculator to check how it works

You charge customer

Please enter the amount

Your customer pays
3% + ₹3 + GST


You get in your
bank account


Explore our Do-It-For-Me (DIFM) plans

Why pay extra for added plugins and developers? We will build your dream store for you.

  • Online store built by eCommerce experts
  • Get personalised feature recommendations
  • Grow sales with a business success manager
  • All eCommerce set up covered under one cost

Frequently asked questions (FAQs)

Looking for something in particular? Try these FAQs. You can also search in the Instamojo Support Center on write to

What are Instamojo Premium Plans?

Do I need to know coding to build a store ?

Can I try Instamojo Premium Plans for free?

Can I downgrade my Instamojo online store plan?

Can I ship my products with Instamojo?

Can I use my existing domain with Instamojo?

What is transactional pricing for Instamojo online store?

How do I get my free domain ?

Start your online business journey with Instamojo

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