In this era, digital can be used not only for entertainment but also for goal attainment. As of 2019, 5.112 billion people worldwide use mobile phones, of which 3.484 billion are social media users. When you are spending virtually every waking minute on social media, why not leverage it to sync with your ambitions? This book covers personal branding strategies, polishing your profile, defining your niche, becoming an influencer, growing your followers and much more. Each chapter is substantiated with relevant examples, case studies and recommended activities.

About Sorav:

Sorav Jain is an entrepreneur, digital marketing and social media expert, consultant, author, speaker and runs a digital marketing agency echoVME. He practices social media marketing every single day for multiple brands that he handles along with his team at echoVME. Sorav is a corporate trainer and has trained employees of Times of India, Dainik Bhaskar, Navbharat Times, SS Computers, Genpact, HCL, Shriram Value, MSL India, Preethi Appliances, Bosch India, Hexaware, ISHRAE and many more companies across India, Sri Lanka, and Dubai. He regularly hosts social media marketing boot-camps and has trained more than 5,000+ professionals under this banner.