How Digital Payments can Ensure Online Business Success

96% of Online Merchants Attribute their Success to Digital Payments
(Last Updated On: May 19, 2023)

Did you know 96% of online merchants credit their financial independence and success to digital payments?

According to the survey, 84% of Indian merchants use phone-enabled payment methods, as compared to the conventional methods of collecting payments. India has also emerged on top of the list in terms of social media usage on a daily basis.

These numbers are only indicative of the potential customers, you as an online business could reach out to and convert customers into recurring customers.

Digital Payments and Online Sellers:

Online sellers are those who showcase and sell their products and services via social media. The most commonly used social media platforms are Facebook, Youtube, and Instagram, to name a few.

Merchants from diverse backgrounds and trades with limited technology-knowledge can now transact, with a simple click of a button. This serves as an ideal opportunity to sell and scale for local businesses. A recurring opinion amongst these merchants was that having an online store helped lower the risk of starting a business independently. Additionally, it also helped online businesses to scale and adopt larger markets to grow their business.

Over 88% of the population have access to smartphones.

92% of India’s population has access to the internet. Additionally, it was also seen that 83% of them accessed the internet every day. These can be some of the reasons for the success of digital payments.

4 ways digital payments can ensure business success:

Increase your customer base:

Most customers prefer going cashless, as compared to lugging around physical money. Offering your customers various modes of transacting with you, allows you to attract a larger and sometimes even a global customer base. Ideal options to provide your customers are through cards, net banking mobile banking, wallets, UPI and NEFT.

Secure transactions:

Encouraging your customers to transact online, with you is a whole new ball game. With the multitudes of cyber crimes that plague the marketplace, it is essential to gain your customer’s trust. An ideal way of doing so is by picking a payment gateway that values the safety of your business and customers.

Here’s what Instamojo has to offer you, to ensure your security.

How Digital Payments can Ensure Online Business Success

Improved customer experience and satisfaction:

Picking a payment gateway provider is a quick fix for customer satisfaction. Payment gateways help your customers to pay you, without any location constraints. This streamlined process of collecting payments, ensure seamless interaction between you and your customer. This helps build and improve your overall user experience, which ensures brand loyalty and recurring customers.

Here’s how simple it is, to use Instamojo’s free online store:

How to create an online store

Optimal usage of investments:

Traditional modes of payments come with a lot of paperwork and documentation. With payment gateways like Instamojo, you can not only collect easy payments but also use a host of our free tools and services, to grow your business. You can also collect payments via our Payment Links and Smart Links which can be shared over multiple social media platforms. Additionally, our free online store will also help you showcase, sell and collect payments via our easy dashboard.

How Instamojo helps businesses grow:

We at Instamojo are glad to empower more than 20,00,000+ such merchants.

Here’s what some of them have to say about us:

How Digital Payments can Ensure Online Business Success

Do more than simply collecting payments with Instamojo. Are you a budding entrepreneur who is still testing the waters?

With Instamojo, you can not only showcase your products but also:

  1.  Collect payments using payment links
  2. Ship your products across the country using Instamojo eCommerce shipping mojoXpress.
  3. Start your business using the Instamojo online store.
  4. Collect leads using the Instamojo leads manager app.

Read more about interesting products, features and tools you can use with Instamojo. UPI app you need to do is signup!


1 comment
  1. A Secured payment gateway platform that helps your businesses grow and have your business in the palm of your hands and It provides features like hassle-free sign-up, load and sends money, withdraw cash, pay merchants, buy tickets, instant notification, limited liability, etc.

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