3 Products to Sell on the Government E-marketplace Right Now

Sell on the Government e-marketplace during coronavirus

This article is last updated on June 8th, with latest information released by the Government

If you are looking for new clients at this time, we have one for you – the Government. You can sell on the Government e-marketplace (GeM) as a supplier because the government is looking for businesses to manage their supplies.

What is Government e-marketplace?

The Government e-Marketplace (GeM) is a one-stop online platform that helps facilitate online procurement of common-used goods & services. 

The difference? These products are exclusively required by various Government Departments/Organizations/ PSUs.

Over 81,607 MSME sellers are on GeM and have collected over 51,000 crores worth of products.

GeM is an ideal platform for small businesses to secure their sales. It also helps enhance transparency, efficiency and speed in public procurement. At a time when logistics services have taken a hit, listing your business on the GeM platform could help you cover your expenses.

How it works:  It provides tools for e-bidding, reverse e-auctions, and demand aggregation to help state and center-run departments get the best value for their money.

The purchases through Government e-Marketplace (GeM) are authorised and made mandatory by the Ministry of Finance.

Government e-marketplace 4.0 – Upgraded in 2021

The GeM portal has now surpassed 10 lakh sellers since its incorporation in August 2016. Officials predict that it will surpass another 10 lakh in the next 6 months. 

This B2B eCommerce platform by the Government has risen to help MSMEs sell directly to the Government. Over 7 lakh are micro and small sellers with a 56% share in order value. 

Introducing the GeM 4.0 edition – 

  • Buyers can place multiple orders for the same product for different consignees
  • Buyers can place a single order for quantities delivered over a period of time
  • This helps with bulk procurement and flexibility of deliveries 
  • The new website comes with a better UI/UX design 
  • Better payment processing and integration with banks and ERPs 
  • Clean and better categorization of products 

The new GeM portal is now empowering MSMEs to upgrade their businesses on the platform.

Benefits of selling on GeM:

If you sell on the Government e-marketplace, you get:

  1. Direct access to Government Departments and PSUs network
  2. You can sell anywhere in India
  3. Get automated notifications for bidding participation in your category
  4. Consistent purchase procedures

3 Products to Sell on the Government e-marketplace:

1. Medical Supplies:

Owing to the coronavirus (Covid-19) pandemic, the Ministry of MSMEs reached out to those engaged in making medical supplies such as:

  • Ventilators
  • Alcohol-based hand rub
  • Face Shield (eye, nose and mouth protector)
  • N95 masks

If your business is involved in the manufacture of any of the above products and is facing issues with getting clients, rest assured.

Register your products here

2. Office and Stationery supplies:

According to the statement made by the Ministry of MSMEs, the Government is also in need of important office supplies such as:

  • Tables and Desks
  • Printers
  • Computers

3. Sanitation supplies:

Whilst the Government is in dire need of medical supplies, you can also sell sanitary appliances too. The Government is currently looking out for:

  • Soap
  • Handwash
  • Floor Cleaner
  • Hospital sanitizers

Instamojo eCommerce for small businesses

If you do not have the products or services to sell on the Government e-marketplace, you can still sell online! The Instamojo eCommerce website builder allows you to set up your own independent website and integrate payments, shipping, and more.

Get started with your online business set up with this simple and easy tutorial –


Sell products and services on Instamojo

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